Marketers Use Billboards To Determine Where You Go and When

Billboard warning drivers about speeding along a road in Berlin.
Billboard warning drivers about speeding along a road in Berlin.

WTNH – Those billboards you pass on the highway are spying on you!  That’s according to the Connecticut Better Business Bureau. 
Most of us know that marketers have been collecting information about us through our computers and cell phones for years. 

Now, a tracking program called RADAR is letting them use billboards to figure out where we are going and when.  There are about 675 thousand of the tracking billboards around the world. 

A New York lawmaker is urging the Federal Government to look into them.

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